THE CITY: WHY VISIT ZAMORA?
Zamora is located in the northwest of the Iberian Peninsula, just 255
km away from Madrid if you take the A-6 and A-11 motorways. Only 64 km south on the A-66 we
find Salamanca; and 68 km to the north on the same road we run into Benavente on the way to
León, 140 km away. Valladolid is only 100 km to the east on the A-11 and Braganza 100 km to
the west on the N-122. The strategic geographical location of Zamora as a crossroads on the
historic Vía de la Plata Route and the quality of its touristic and cultural opportunities
make it a perfect place to set up camp and visit some of the most beautiful Spanish
A splendid city: quiet and lovely to stroll around. With 66,000 inhabitants, it boasts of being a small city with great historical and cultural heritage.
As a destination which possesses remarkable endowing resources, its more than twenty Romanesque structures constitute the best example of this type of architecture in the peninsula. The Duero, the great river of Castile and Portugal and an icon of regional touristic references, presides over the city. The cathedral and its ribbed umbrella dome… the delicate modernist touch, the great medieval legacy with numerous figures, stories and legends: Doña Urraca, King Alfonso VI, El Cid the Warrior or el Cerco de Zamora (the Siege) and the recently inaugurated Castle of Zamora near the Museum of Baltasar Lobo, juxtaposing history and art.
Internationally recognized Zamoran artists include Baltasar Lobo and Coomonte, for example, along with poets: most notably Claudio Rodríguez and León Felipe. Art in its purest state combined with high-quality gastronomy and a landscape worth discovering.
Zamora is converting these resources into contemporary, relevant, fulfilling and provocative tourist experiences. Resources that, when you take into consideration both the quality and versatility of the tourist industry—lodgings, restaurants and retail—and the fact that it presents one of the best options in Europe in terms of value for money, make it possible to create open and malleable offers which can be modified practically “on demand” to meet the requirements of very specialized and segmented tourists.
A historic city: safe, cozy and open to the experience of visitors, but with totally up-to-date atmosphere and services.